Empathy: The Secret Weapon of Fundraisers for deeper connection
Sympathy or Empathy: A Distinction That Changes Everything In donor relations, there is a frequent — and costly — confusion between two attitudes that appear similar but produce radically opposite results: sympathy and empathy. As Brené Brown, researcher and globally...
Giving Tuesday 2026: Everything You Need to Know to Get Started
This article was written by Mia Matias, Communication Intern at E|C Consulting, based on the webinar hosted by Ophélie Le Grand for members of the E|C Fundraising Hub. On 1 December 2026, millions of people around the world will do something simple and powerful: they...
Understanding Your Donors Through Maslow’s Pyramid
Why Your Donors Give — and Why They Stop If you work in fundraising, you’re likely familiar with this discouraging figure: according to the 2024 Fundraising Effectiveness Project, fewer than one in five new donors acquired in 2023 gave again the following year....
Europe Gives Big: What the Latest Philanthropy Study Reveals
This article was written by Mia MATIAS, Communication Intern at E|C Consulting Did you know that Europeans donate, bequeath, and invest over €100 billion every year for the common good? That’s more than the GDP of many countries and yet, philanthropy in Europe...
